Membership Campaign

Our Full Campaign has made us who we are today. We have helped countless clubs generate new members and increase monthly receivables. During the full campaign, an FMG Consultant conducts a full scale marketing campaign at your facility for 4-12 weeks, operating as your dedicated marketing and sales force. We generate traffic, close sales, and help improve member retention during our stay. The Consultant has the support of our Team Leaders during the entire campaign and communicates with them on a daily basis. FMG is so confident in our ability to increase the revenue of your health club; we simply work off of a percentage of our sales. Many gym owners use this time as an excuse to take a long overdue vacation or spend more time focusing on tasks they have had to push aside. We focus on bringing new prospects through the door, closing a high percentage of membership sales, and increasing your receivables. Our average campaign increases your draft between $2,000-$8,000 per month...and we sell at your prices!

But make no mistake, you are getting much more than a simple promotion from us. We are first and foremost a professional business coaching firm that helps you improve all aspects of your facility. We take a strategic, multi-dimensional approach to increasing your revenue and improving your fitness business. Instead of focusing on a cash-based promotional campaign selling long term memberships for $99, we instead sell at or near your monthly prices, offering value added incentives rather than deep discounts. Sure it takes more effort and a stronger sales process to run this type of campaign, but it is worth it to not cheapen the value of a membership at your gym. Our focus is on increasing your EFT's and padding your monthly residual revenue. Your dedicated Consultant is well-trained, very professional, and will immediately have a positive impact on your gym, on the attitudes of your members, and most importantly on your bottom line.

Your Consultant not only markets and sells memberships; they also help develop systems and programs within your facility to help you make even more money. Many club owners make the mistake of thinking membership sales are everything. If you are depending solely on membership sales, your club will constantly be hanging by a thread. For example, would you rather have 1,000 members paying $30 per month or would you rather have 500 members paying $30 dollars a month and each of them spending on average $50 per month on personal training, massages, supplements, tanning, and other amenities? The answer is obvious. It's not the amount of people in your club, it's the amount of money each member is spending! We help you implement these systems and motivate your members to spend more money. Our ultimate goal is to impress you so much that you want us to come back every year. If you are ready to increase your revenue and learn new and effective marketing secrets at NO COST and NO RISK to you or your business than fill out one of our club profiles here or call us. An FMG representative is standing by to answer any questions you may have.

*** This program is extremely popular, and effective, but it is not for everyone. Most health clubs should start with the Total Club Solution Program to make sure a strong foundation is in place first. FMG can only service a select number of facilities each year. Not all health clubs qualify. Please submit a Club Profile for consideration.

• 408 New Memberships in 10 weeks
• $385,000 in new revenue in 8 weeks
• $7,000/month increase in client EFT
• 150 New Memberships in 9 weeks
• 506 New Memberships in 16 weeks