My experience with FMG was nothing but positive. I have been a club owner for 25 years but fell behind the times and needed some professional modern advice because we wanted to do a complete remodel, from updating of equipment to refurbishing our building. I ran across their website, liked what I read and they were exactly what I was looking for in a marketing and consulting company. They know how to get new members into your club.
One of FMG's consultants flew out to our site to do a short consultation. He spent a couple of day's onsite and gave us his first hand expert advice on how to get started. With his layout and club design background he was extremely helpful in giving us ideas for layout. Then, when we were ready, he came back to help us kick off the new club by training my front desk staff from every aspect. Even during the week that FMG was here, they helped bring in traffic and showed us how to run a promotional campaign. They are also very flexible with customizing their campaign and with payment terms. I was in no position to pay in advance and they gladly worked with me and my budget. They genuinely care about our success. They trained, motivated, and managed my staff for three months. I still receive follow-up phone calls and emails from FMG staff to make sure we are doing well since the end of the promotion.
I just can't say enough about the staff at FMG. I would recommend them without hesitation.
As a consultant for the personal training industry and a health club owner, I've probably seen every "club expert" and promotion company, all promising to turn around struggling clubs. Unfortunately, most of the time all these consultants and companies do is make themselves a lot of money while doing little if anything to benefit the health club. To say FMG is different is an understatement. Time and time again I've witnessed FMG help clubs increase their monthly receivables, develop effective sales systems and create marketing campaigns that consistently yield great returns in new members and increased profits. We had great success from our Full Campaign's and have spoken to several others who are just as pleased. If you have a chance to work with the people at and FMG, jump on it - your business and your life will never be the same.
Mike Davidson of The MAAC Sports and Fitness
I just wanted to tell you I am so pleased with my Marketing piece that you guys put together for me..I have a women only facility in a very small community. However, we did 5000 mail pieces and received 45 calls and signed up 30 people over the past 30 days... Thank you and thank you again. I am looking forward to doing future mailings with you. And also I appreciate the 30 day deferred payment plan. You have my business for ever. Eric is a very creative and inspirational marketing guru. Thank you Eric for all your wonderful ideas.
Collaborating with Fitness Marketing Group has been one of the best decisions the owner and myself have made in the two years we have been in business together. With their experience in this industry we have really been able to tap into our market and are actually beginning to see income growth from a variety of revenue streams. Using their extensive clientele as a buffer for monthly goals has really allows me to set attainable goals for the staff and myself. I would highly recommend them to all business owners and managers who are seeking consultation!
The investment in FMG is not expensive, it's priceless. Fitness Marketing Group helped me go from considering a bail out to expanding my business. I am truly grateful for the knowledge to help me do best at my lifes passion. My business is a thriving example you can even look at and see firsthand. There is a new name for your success, it is FMG.
Karen Pareniello (Owner) of Millbrook Fitness
Mike (Manager) of Millbrook Fitness
Fitness Marketing Group offers a no nonsense approach to driving people through the door. There was no risk on my part to get FMG started at my club and they were very good about giving me daily and weekly reports on their production. The staff of FMG is sincere, honest, and dependable. I was comfortable from the first time we sat down to discuss their plan for my club. From day-to-day interactions with the consultants, to how well they interact with my members, they have always been professional.
When we first discussed the program, I learned that their past membership drives have yielded on average 300 new members during a 90 day promotion. Since it was around New Years timeframe, I challenged the salesperson to get 300 new members in 60 calendar days. To my surprise...he had 300 new members in only 50 days and ended the promotion at 24 Hr. Fitness Express with over 600 new members. Fitness Marketing worked for me and it will work for you!!
We will continue having FMG work with our gym. Having them in once a year at New Years time definitely helps take some of the pressure off of us to capitalize on that important time of year! With 24 Hr. Fitness Express getting ready to launch it's franchise program nationwide, there will be no question for us to partner up with Fitness Marketing Group to offer it's services to each of our new franchisees to help with the start-ups and grand openings.
Brian Carl (Owner) of 24-Hr Fitness Express
From working in the industry for years, my wife and I were skeptical of marketing companies. But we found ourselves backed into a corner due to the bills piling up so quickly in the beginning, and we had to take a chance. Out of all the companies we spoke with, FMG was by far the most professional and seemed to be genuinely concerned with the success of our gym. During the campaign, FMG maintained a non-intimidating experience for prospective members. The lack of high pressure was necessary for my target market and a perfect complement to both me and my wife's personalities. FMG virtually saved our club. We are forever grateful and we will be having them back for more promotions. Core is partnering with FMG to open a new gym within the next year.
Ty and Missy Beasley (Owners) of Core Health & Fitness
In my years working with different marketing companies and fitness vendors, the experience range from really bad to acceptable. Recently, after trying GymSuccess.com and watching FitBiz.TV I decided to call Fitness Marketing Group about some upcoming projects.
I spoke to Chris, who did more fact finding then rate quoting, which was refreshing. At the end of our first discussion, I had already gleaned great information. I've since turned to FMG for two recent projects and intend to use all of the full service offerings to help us explode in launching our new concept gym.
Matt Weaver of 123 Fit
I started working with FMG over a year ago after looking for innovative marketing strategies to use against my growing competition. We were able to analyze my current business and implement some new promotion techniques that helped us resign past members and jump start our EFT memberships. As a small club owner our advertising budget can't match the bigger guys but with the ideas from FMG we were able to see positive results in our recent promotion campaigns.
We have been working with Chris Batchelor and Fitness Marketing group for about six months and we are very pleased with how they helped us turn our club around. We got no assistance from the franchisor, FMG came in taught us systems and marketing techniques that have made us successful and will help us to continue to grow in the coming years. I can best describe Chris and FMG as very professional and extremely knowledgeable regarding the fitness industry. I would recommend FMG to anyone in the fitness industry who wants to grow their business.
My staff and I have worked with FMG for several years now at our two locations and have been very pleased with the results. Year after year FMG has successfully put hundreds of new members into our two locations.
In addition to their membership campaigns the FMG team has also helped us build profitable systems, trained our staff and helped streamline our businesses. Any club owner who is looking for a boost should consider FMG. We look forward to having them back again soon.